Meet 24

Meet Nate Rich

Our amazing and fearless leader, who started it all!
His success story is one to be reckoned with. About 2 years ago, Nate realized he had a dilemma. In order to take all the essential vitamins and minerals he needs to be super awesome on a daily basis, he found himself making extensive "to-go" bags packed full of a variety of individually purchased vitamins, some of which needed taken more than once a day.
It was a hassle, it was inconvenient, and it was a lot of pills he had to carry around! There had to be another way!
And the brain storming extravaganza began…

What was your motivation for making 24 Hour Health?

One day, while slaving away making to-go vitamins, the light bulb turned on! He thought “why not combine all the vitamins into a liquid form and take them on the go?” What an idea! Research even shows that liquid vitamins are more absorbable than pills.
Once the vision was set, he got to work. Researching, analyzing, and taste-testing! After many attempts to create the perfect, delicious blend of vitamins and minerals - he finally got it! 24 Hour Health was born! And what a glorious day it was.
24 Hour Health was created with the everyday person in mind. Something that was convenient, tasted good, and was good for you! Only, his story doesn’t stop there. He has overcome various events in his life that makes him a great mentor, business man, weight loss champion, and an all-around great guy! Want to know more about his story?

Check out his personal blog at!

What was the vision behind 24 Hour Health?

We wanted a product that would improve our bodies, our lifestyles, and our overall wellness; and frankly, it wasn’t available. So, we went out, and spent years developing a formula that not only covered every nutrient we wanted it to cover (and then some), but something that also tasted spectacular.
We don’t envision our product as “just another vitamin” on the shelf, trying to lure you in with false claims and fancy colors. We don’t even consider it to be competition. 24 Hour Health is unlike anything on the market. This is a completely different and unique product to cover all of your vitamins, minerals, and fatty acids in a highly absorbable liquid blend that can be taken by anyone (ages 12+) at any time. People don’t have to worry about swallowing pills, or about getting an upset stomach. You can take 24 Hour Health during or after a meal or just take it as a snack.

What are our goals as a company?

We have huge goals for our product and how we can provide the quality supplementation for the health of people around the world. We are passionate about others living life to the fullest, which starts with wellness created from the inside out.
For starters, we will be working closely with schools (private and public) to find a way to better nourish our youth. We want to work with the US Armed Forces on helping provide supplementation to our troops both domestically and abroad, and we want to partner with charities and causes around the world to provide awareness about proper nutrition.
This might be a product, but to us it is a movement – Join the Vitamin Revolution™ with us as we take over the Vitamin World and improve the lives of millions across the planet.